The latest rage in green marketing is the ‘natural’ and ‘organic’ movement. We are seeing everything from organic toothpaste, to topical moisturizers made with ingredients such as green tea and oatmeal. Using a variety of common and uncommon herbs, these products are designed to offer a more natural choice to the beauty care customer.

Some of what is fueling this movement is a backlash against many of the synthetic and chemical based products that have become the norm in the cosmetics industry in the last century. Naturally and unscented products are becoming more attractive, as are extra virgin coconut oil and olive based soaps and cleansers.

Consumers are also making it clear to manufacturers that gentle products will promote healthy, and non-senstive skin, and they are using the power of the pocketbook to control the market.

Today, the benefits of ancient herbal ingredients from Asia, Africa and the East are being rediscovered with modern science and technology. Combined with state of the art emulsions and lotions, many of these traditional ingredients have been shown to provide cellular support to a vibrant, healthy, youthful radiance to skin and hair.

Rejuvené, Inc., a Las Vegas based skincare company has recently launched a skin and haircare line which features natural, MD formulated products featuring Filipino and Ayurvedic medicinal ingredients. The Rejuvené line is sold through medical spas and practitioners nationwide.

Using extracts such aloe vera, lawat, gugo, and calamondin fruit, along with extra virgin coconut oil and herbal essential oils, the products offer a six-step skin care regime and a three-part hair care system.

Green papaya is a key ingredient in several of Rejuvené items, offering skin lightening and brightening affects, and supporting repair in conditions such as excessive melanin production.

Also available are three separate handcrafted soap bars which address topical skin concerns such as hyperpigmentation, acne and aging skin.

Rejuvené products are available through practitioners and spas nationwide. Rejuvené welcomes inquiries about its products and can be reached toll free at 1-888-873-5883 or by visiting the Rejuvené website, http://www.rejuvene.us.